Apple Interview Training Program

Since 2018, this training program has helped Senior Directors, Principal PMs, Managers, Sales & marketing specialists, Accountants, Analysts, Software Engineers and many others, to pass job interviews. It is the only training program offering a standardized, simplified, and time bound approach to excel in behavioral interviews. You can complete it in under 3 hours (videos), or you can dive deeper into more examples from exceptional candidates. Assessments & quizzes to self-evaluate and improve your listening skills.

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Videos

Easy to follow advice on how to best answer any non-technical interview question.
  • Key behaviors: Conflict & Influence, Ambiguity & Prioritization, Learning & Innovation, Customer Obsession, Vision & Strategic Thinking and more
  • Commonly asked questions: Tell me about yourself, Why this company, Failure, Strength & weakness, Interpersonal, Speed, Questions for them and more
  • Candidate & employer interviewing techniques.
    • launched in 2019, 3 hours (& text version)

    Stories Dashboard

    95% of candidates fail building a proper story bank (by their own standards).
    • Add, revise, rank & label your stories - using both quantitative & qualitative indicators (e.g. revisions to stories ratio)
    • Comprehensive feedback on your answers with over a dozen types of reports from ChatGPT, Vertex & Cohere
    • Best practices and guidance at every step
      • launched in 2022, 1000s of users

    Assessments

    Each module includes short knowledge-check assessments plus longer, skill-building evaluations.
    • Practice identifying core behaviors in unfamiliar contexts
    • Interviewing tips and tricks
    • Mistakes to avoid
      • launched in 2025, 100s of questions

    Pricing

    6 months

    $299

    • scenario: “one-off” interview; note: acess to the stories dashboard is perpetual.

    1 year

    $399

    • scenario: multiple applications within a year for this and other companies with similar interview processes (all high performing companies use behavioral interviews)

    lifetime

    $500

      scenario: long-term approach to interview prep with any company (on request, it includes access to any other training program)

      Access to training is included in the 3x coaching package ($1050).